The Imperative Measure Customer Lifetime Value (CLV) for Digital Business Success

Customer Lifetime Value or CLV is arguably the most critical strategic measure for any digital business striving for sustained profitability and successful long-term growth. In the dynamic, data-rich environment of digital commerce, CLV moves beyond a simple metric; it serves as a core philosophical anchor guiding all customer acquisition, retention, and development strategies. For businessContinue reading “The Imperative Measure Customer Lifetime Value (CLV) for Digital Business Success”